Welcome to JJ’s Mercantile

About JJ's Mercantile

Located right off the entrance, in lush pasture, lies JJs Mercantile at Sorrel River Ranch and Spa, a general store in the tradition of the old west. By definition, a general store offers a wide variety of goods and JJs Mercantile aims to fulfill that vision and more. Named after Sorrel River Ranch and Spa’s owner Elizabeth Rad’s grandfather, JJ, the store pays homage to his spirit and the vision of Ms. Rad.

Not only does JJs Mercantile provide everything from gifts, groceries and gear for the guests of the resort, also for the many campers who populate river campgrounds and the locals of Castle Valley and Moab. Hot coffee, tantalizing pastries, fresh baked bread, tasty sandwiches and salads are to be served from JJs open kitchen-artfully prepared and ready to go. JJs also has a water station to refill your water bottle as no bottled water will be sold at the store, focusing on sustainability whenever possible.

Farm fresh eggs, milk and butter; organic produce and flowers from Sorrel River’s gardens; saddlebag lunches and picnic baskets; jewelry and pottery workshops as well as painting and cooking classes for all ages round out many of JJs seasonal highlights.

JJs Mercantile offers a cozy sitting area featuring an antique cast iron wood burning stove for those chilly mornings, a wrap around porch for casual dining with phenomenal views; lawn games and a large fire pit for family fun and always friendly staff. Whether off the grid or on a great adventure JJs has something for everyone.